Day 1
Studio Two
Sep 26, 2023
3:00 pm
3:45 pm

Innovating from the Front Line

How Royal Automotive Redefined Dealership Success

About this session

Innovating from the front-line means rethinking the intersection between people, process, and technology. Learn how Royal Automotive teamed with VINCUE to innovate a new appraisal process and transform an eight-store group of dealers into a dominant dealer group functioning as an enterprise.


1. Understand how you can innovate from the front line to dominate in your market.
2. Use a modern appraisal process and technology to get win more trades and street purchases.
3. Always focus on buying the right car at the right price, targeted to the right lot whether you have one store or multiple rooftops in your group.

In Partnership with VINCUE

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