Your service drive is sitting on a goldmine, but most of those opportunities are walking right out the door. If you're waiting for the "Check Engine" light to come on before you talk to your customers, you're already too late.

This session dives deep into the high-stakes world of lifecycle management, showing you how to flip the script from reactive repairs to proactive partnerships. We'll break down the specific touchpoints that turn a one-time oil change into a decade of loyalty and a steady stream of ROs.

You'll learn:

• The data-driven triggers that predict exactly when a customer is ready for service
• How to automate outreach without losing the personal touch that builds trust
• Strategies to bridge the gap between the showroom and the service bay for seamless retention
• Key metrics to track the lifetime value of your service customers

Stop chasing new leads and start maximizing the ones you already have. It’s time to own the lifecycle.