Matt Lasher Headshot ASOTU CON Speaker

Matt Lasher

Director of Marketing, West Herr Auto Group

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Director of Marketing, West Herr Automotive Group

Matt Lasher is the Director of Marketing at West Herr Automotive Group and has over 14 years of marketing experience. Currently, West Herr Automotive Group is the largest automotive group in New York with 26 (soon to be 27) locations. Matt manages and facilitates marketing for all of the group’s stores and is responsible for overseeing the company website, social, content creation, online reputation management, and much more.

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